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Learn Why Consumers Prefer One Product Over Another

Deft Research's Product Support Services answers this question and more. 

HEALTH INSURERS AND AGENCIES USE THIS RESEARCH TO: 

  • Optimize product design and marketing.
  • Determine which levels within a product attribute have the greatest appeal to your members and prospects.
  • For example, we can help answer the question, "Which levels of a MOOP-Premium tradeoff is most appealing?"

Complete the form to talk to an expert about your 2020 Product Design Support Services.  

COMPLETE TO REQUEST A PRODUCT DESIGN DISCOVERY CALL